Snapchat has increasingly developed into a mature photo and messenger app, competing with WhatsApp, Facebook and Instagram. The free instant messaging app makes it easy to edit and send pictures and clips that can disappear again. Snapchat is growing relentlessly, with daily user numbers rising to 332 million, a staggering increase in the first half of 2022.
Snapchat differs from other social media services in its structure. Besides the traditional messaging function for communication from one person to another or in group chats, users are not given profiles that are further developed with content. Instead, they receive one-way channels through which we can consistently distribute new content. Other users can view their content without directly commenting on or liking it. After some time, this content disappears again. Classically, it is more like a diary they temporarily share with other users. In short, each user receives a channel and thus the opportunity to play a channel with photos or short films as they wish for their target group.
snapchat - snap days
If you exchange at least one picture with someone every day on Snapchat, after three days, you get a flame with the number of days you have snapped with each other without a gap. It can be addictive, and we have already collected over 700 flames with some friends.
Probably also because of this snap days challenge, the number of snaps sent has risen significantly and could be increased from 5 billion. (as of February 2021). This makes Snapchat one of the most used camera apps worldwide.
Snapchat has changed the way we communicate online. With Snapchat, you can quickly send a photo of yourself with a funny lens to a friend, and after they open it, it disappears forever. There are so many uses for this app. It’s hard not to see its value and uniqueness.
Snapchat is alive and positively evolving. Especially for young people, we think snap chat is a much better solution than WhatsApp.
We started using snapchat in 2020.
Stock market: Snap Inc.
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